I believe research should belong to everyone — not just researchers. As part of my role, I run workshops and training sessions that help designers, product managers, and junior researchers build confidence with research methods and integrate them into their everyday work.

The goal isn't to turn everyone into a researcher. It's to create teams that ask better questions, challenge assumptions earlier, and make decisions grounded in real user behaviour.

How I do it

• Facilitated Teresa Torres' Continuous Discovery training, helping teams build habits around continuous user engagement

• Host regular Research Talks to share best practices and spark cross-functional conversations around evidence-based thinking

• Run hands-on workshops that demystify research methodologies and make them practical for non-researchers

• Mentor junior researchers and designers one-on-one, providing guidance on study design, facilitation, and communicating findings to stakeholders

• Monitor an Ask a Researcher Slack channel — keeping the door open for ongoing questions and support between sessions

The impact

Teams I've worked with have gone from passive consumers of research to independently running smaller, tactical studies and validating design decisions with confidence. That shift — from waiting for insights to actively seeking them — is what I find most rewarding about this work.